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A live weekly conversation for payroll bureau owners who want more clients, a stronger brand, and a business that’s worth something when it’s time to sell.
Payrollin' Podcast
Be part of the community and conversations moving the payroll industry forward.
Payrollin' Podcast
Be part of the community and conversations moving the payroll industry forward.
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Latest Episodes
Payrollin’
The nationals are coming for your clients. Consolidation is crushing margins. And if you’re not keeping up with the latest in the payroll and HR industry, you’re going to get left behind.
Welcome to Payrollin’. The no-BS podcast for independent payroll bureau owners and leaders who are done getting squeezed by ADP, Paychex, and the private equity machines swallowing up the industry.
Hosted by Matt Vaadi, founder of guHRoo (a PEO) and Outsourced Scale (offshore staffing for payroll providers), this show delivers the strategies you need to survive — and thrive — while the middle collapses around you.
Every week, you’ll get:
→ Industry intel on the billion-dollar deals reshaping payroll
→ Proven tactics to scale past the 7-figure barrier
→ Real talk on margins, pricing, and profitability
→ Strategies to compete without killing your bottom line
→ Guests who’ve sold, scaled, or disrupted the status quo
Whether you’re fighting margin compression, exploring industry partnerships, or figuring out how to scale without sacrificing service, this podcast cuts through the corporate speak and gives you actionable pathways forward.
Because if you’re not specializing in a niche or adding serious value beyond commoditized payroll, you’re racing to the bottom.
Subscribe to Payrollin’ and join 1,000+ payroll industry professionals who get the Wednesday newsletter breaking down what’s happening in the industry — and what it means for your business.
What’s the Current Average for Employee Benefits? $753 Premium, 78% Employer Paid
📧 Get weekly payroll bureau growth strategies (1,000+ leaders subscribed): → https://www.payrollinpodcast.com/
Are your employee benefits actually competitive… or just “good enough”?
In this video, Matt Vaadi sits down with Matt Wilson from Scott Insurance to break down Milliman’s benchmarking data across 20,000+ companies and show exactly how the guHRoo PEO plan designs stack up against national, regional, and small group benchmarks.
What You’ll Learn
• How your health insurance costs compare (PPO vs High Deductible plans)
• Benchmarks for deductibles, co-insurance, and out-of-pocket maximums
• What other employers are contributing (and what employees actually pay)
• Key trends in dental, vision, and additional benefits
• How to use benchmarking data to improve your benefits strategy
• The real drivers behind rising healthcare costs
If you are offering benefits just to stay compliant, you may be missing an opportunity. This webinar gives you the data to validate your approach and make confident decisions going into open enrollment.
⏰ TIMESTAMPS:
00:00 — Why benchmarking data matters before your next renewal
01:41 — How to read the benchmark data (national vs. regional vs. small group)
05:16 — PPO plan design benchmarks: deductible, coinsurance, out-of-pocket max
10:31 — Copay benchmarks: primary care, specialist, and pharmacy
17:07 — What employers are actually paying (and the family coverage strategy)
19:51 — High-deductible plan benchmarks + the case for HSAs over 401(k)s
28:45 — Dental and vision: what’s standard, what’s competitive
35:30 — Life, disability, and other benefits prevalence data
42:28 — The real cost of catastrophic claims (cancer, NICU, specialty drugs)
49:31 — Using this data to validate your benefits strategy
📧 GET THE INSIDER NEWSLETTER
Weekly strategies for scaling your payroll bureau (1,000+ leaders subscribed)
→ https://www.payrollinpodcast.com/
🎯 THIS WEEK’S RESOURCE:
📄 Take your payroll company to the next level. Get expert strategies for rapid growth!
https://go.guhroo.co/payroll-company-growth
💡 SCALE YOUR BUREAU WITH OUR HELP:
1️⃣ Add PEO Services – New revenue stream without new clients
→ Learn more: https://www.guhroo.co/partners/
2️⃣ Hire Virtual Assistants – Scale operations at 70% less cost
→ https://www.outsourcedscale.com/
3️⃣ Marketing That Works – Get the system we use
→ https://underdogdigital.co/
🔔 SUBSCRIBE for weekly payroll growth strategies:
→ Hit the bell to never miss an episode
💬 CONNECT WITH MATT:
LinkedIn: https://www.linkedin.com/in/mattvaadi
Facebook Group: https://www.facebook.com/groups/payrollinnovation
👉 TODAY’S GUEST:
→ Matt Wilson, Vice President, Benefits Consultant at Scott Insurance
https://www.linkedin.com/in/mattwilson6/
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About Payrollin'
Welcome to the Payrollin’ Podcast – the podcast for payroll owners and CPAs who aren’t afraid to talk shop, drop some knowledge, and have a little fun along the way. Hosted by Matt Vaadi, the man behind guHRoo, this show is all about delivering straight talk and no-nonsense insights from a community of payroll pros. Get ready for candid conversations with industry game-changers, where we tackle everything from compliance headaches to the latest payroll trends that could change the game for your business. If you’re tired of the same old boring payroll advice, you’re in the right place. Tune in for the kind of expert tips and real talk that’ll leave you smarter, faster, and maybe even laughing along the way. Let’s get real about payroll – it’s time to Payrollin’.
Sponsors
guHRoo
guHRoo is a South Carolina-based Professional Employer Organization (PEO) that empowers small businesses with Fortune 500-level benefits, streamlined HR, and payroll solutions—all backed by real humans who answer the phone. Their “high-tech, high-touch” approach combines intuitive software with personalized support, helping businesses save time, reduce costs, and stay compliant.
